Posts Tagged ‘viral’

I’m always surprised that the web and people can still come around with fresh ideas. The Mixplay (people move to the beat that are made and mixed by users) from Japanese fashion label Uniqlo reminds me on Beat Street and Wildstyle (of course). They can supply breakdance with a comeback. Thanks for that freshness!
See promo [...]

I try not to post so many YouTubes but this (even me – I don’t know how to call that) Ad or Viral or Making Of or whatever is a nice piece of how flash mobs, guerilla and music can come together to make people dance and a brand viral. The [...]

I don’t know why DIESEL wants to remove this video from all the video sharing platforms?! …It should have been used for announcing their birthday celebration (as you can see in minute 1:18). A simple but very creative video idea which also underlines that a brand has to do more than releasing brand focussed videos [...]

The Star Wars is getting closer and closer – even if the tools, weapons and the death star were from the old episodes. Michael Horn was mashing some video pieces together…
Via the Star Wars Blog

Whenever it comes to the discussion about film marketing, several ideas will be brought to the table. Most of the ideas will move to the nirvana due to the brand correctness (be serious, be dark but be edgy). Batman might be one of these examples.

Viral marketing is a field which does not stop in front of politics. Viral marketing is seldom clean – most of the times it’s a bit dirty and following the rule “Target the taste of the fish and not of the fisherman!”. It’s up to everyone to reject those pictures using as virals. I’ve been [...]